We design products we wish existed

Help us decide if this should exist.

  • We design

    Weekly product drops based on what we wish existed

  • You vote

    $10 refundable deposit. If we hit goal, we make it.

  • We make it Real

    Once we hit minimum orders, I source it, build it, and ship it. If not, everyone gets refunded.

A food R&D studio

Share information about your brand with your customers. Describe a product, make announcements, or welcome customers to your store.

Why I'm Doing This

I'm Ryan. I left finance to build food products that actually have style.

Most food products are boring. Same design. Same marketing. Same bullshit "wellness" angle.

This is my experiment: launch one product per week until something sticks. Full transparency. If it flops, I kill it. If it works, I scale it.